Privacy Policy


A description of how Human Factors AS collects and uses personal information.

This Privacy Policy is updated continuously and without further notice of changes. An overview of changes is available at: Changelog for privacy statement



Human Factors AS, through Managing Director – commerce, is the data controller for the processing of the company’s personal data for:


  • employees
  • users of our website
  • users of our digital test tools / surveys
  • customers, suppliers and partners

(Contact Information at the bottom of the page.)




Human Factors AS has several data processors: 


  • MailMojo AS for newsletters.
  • NettSoft AS for computer networks and pro contacts against Microsoft for Office365.
  • Visma AS for payroll and accounting data.
  • Quality Regnskap AS for accounting and KPMG for audit.
  • Dynamicweb and Koment AS for websites used to order Diversity Icebreaker® material.
  • Enalyzer AS for Diversity Icebreaker® (DI) online version 2 and user registrations (DI).
  • Syse AS for Diversity Icebreaker® (DI) online version 3 (from 2019).
  • Sveve AS for SMS communication.
  • Easyfact AS for Team Performance Inventory (TPI-LF), TeamReflector, Cooperation Checklist, course evaluations, user and customer survey, and Diversity Icebreaker® (DI) Online Version 1.
  • Google Analytics for web statistics.
  • MailMojo AS for newsletters.


Human Factors AS, through Managing Director – commerce, is the data processor for any personal information in connection with the calculation of group scores for the Diversity Icebreaker, Team Performance Inventory Team (TPI-LF) TeamReflector and Cooperation Checklist.




We will always inform about the purpose of the survey and whether it is anonymous or not. If the survey is anonymous, Human Factors or Data Processor will not collect any information that can be linked to the respondent. Anonymous data from the surveys may be subject to research and standardization and will therefore be stored indefinitely. Human Factors AS will not share the information with others or use the information for purposes other than those specified.



Cookie Policy

Read about our cooke policy here.





  • Team Performance Inventory (TPI-LF)
  • TeamReflector
  • Cooperation Checklist (CC)
  • Diversity Icebreaker® (DI) online version 1

Easyfact AS is Human Factors AS's data processor, website development and maintenance provider where these tests are answered. In addition, Human Factors AS will also be the data processor for any personal information in connection with the calculation of Team Performance Inventory and Leader Feedback (TPI-LF), TeamReflector and Cross-cultural collaboration check.


Normally, these answers are anonymous and no IP addresses are stored in the system. Only pseudonym or initials may be asked, and the surveys are therefore normally not covered by privacy legislation.


Only Human Factors AS and Easyfact AS have access to the information collected. A separate data processing agreement between Human Factors AS and Easyfact AS that regulates what information the supplier has access to and how it will be processed is available on request.



Processing of any personal information from our testing tool:


  • Diversity Icebreaker® (DI) online version 3 (from 2019)

Syse AS is Human Factors AS's data processor and Easyfact provides consulting services for the development and maintenance of the site where this survey is answered. The survey has a voluntary part at the end where the respondent is asked about age and gender, industry and country, but it is easy to skip these questions. Any answers to these additional questions are only used for research and standardisation work.


The IP address is not logged.


The facilitator receives a link to a group profile that can be presented to the whole group, but this group profile has no information that can be linked to individuals.


You can choose to receive the scores on e-mail. If you choose to receive your scores by e-mail, the user must enter your e-mail address. This additional service is provided by Syse AS. The content of the e-mail with the test result is not saved. Only e-mail logs with sender, recipient and server name are stored for 14 days before they are automatically deleted.


You will not be asked to share your name or other personal data (apart from the abovementioned) in the survey. A rare exception to that rule is when the facilitator explicitly asks that the survey is set up with an extra, non-obligatory question about your email. This information is then used by the facilitator exclusively to pre-assign participants to workshop or webinar breakout groups accordingly to their results in order to save time. This is done rarely, primarily with virtual workshops and scoring the survey beforehand and not during the workshop. In these exception cases the administrator of raw data in the digital database can match email addresses with individuals’ results. These data are saved in the same database as all other data from the survey, but when this method is applied the entire data file from this group is deleted immediately after the workshop/webinar, including both email addresses and individual scores.



Easyfact AS is Human Factors AS's data processor and is our supplier for development and maintenance of the website where workshop evaluations are located. A workshop evaluation is usually anonymous. Only Human Factors AS and Easyfact have access to the information collected. Workshop evaluations are deleted after 2 years.




Human Factors AS sends newsletters approximately 2-4 times a year via email. Data Processor: MailMojo AS. The basis for sending this is an explicit consent from each recipient. We only register name, email, role and country. The email address is used to send out newsletters, and to see if the recipient has opened the email and clicked on links. The email address is not shared with others. The purpose of the registration is to provide those who are interested in information about relevant upcoming workshops and product developments related to the Diversity Icebreaker. Personal information is stored indefinitely unless email is no longer in function or recipient chooses to unsubscribe. We use cookies in sign-up forms to prevent pop-ups from being repeated too often in the same browser. See more specific information about cookies policy here.




Our customers can order test materials from the Diversity Icebreaker® website. Alongside the order they register, for example, company name, contact person, professional responsible for using test material, e-mail, telephone, delivery and invoice address.


Customers can also order materials and services using mail and telephone.


Delivery information is shared with the shipping company (UPS courier) which is responsible for shipping of the material on behalf of Human Factors AS. 

Invoice information is shared with our accountant BDO AS.

Personal information we receive when ordering material is otherwise used for:

- to effect the order, including invoicing in the Visma accounting system and possibly in Paypal, as well as to prepare internal sales statistics.

- Follow up with important customer relationship information such as product updates, support / service and price adjustments, but not regular market communication.

- Customer information will be stored as long as required to fulfill our obligations, e.g. in accordance with the accounting regulations.




All consultants and facilitators who use the Diversity Icebreaker® (DI) tool for the first time must register as a user and declare responsible use of the tool. This is a prerequisite for sending out materials ordered. Relevant information is recorded to assess whether the user has the necessary skills to use the tool in group processes. Also, relevant contact information (name and email) is recorded so that we can request additional information if needed and possibly provide guidance to enable the user in question to get started with the ordered materials in a secure way.


Our experience is that most people who register as users will order materials many times over several years. The information is therefore stored indefinitely, as one of the points of this registration is that the user should know that he/she is "approved" as a user, thus avoiding documenting his expertise each time he/she makes an order. The personal information can be used to follow up with important information in connection with the user registration such as product updates, support / service and price adjustments, but not regular market communication.




Human Factors AS uses Outlook (Microsoft for Office365) for enrolment and sending follow-up information; and Visma accounting system or PayPal to invoice workshop participants. Personal information about who has participated in the training in use of our test tools is relevant for assessing the competence for those purchasing our test tools (see, for example, "User Registration” in the section above). This information will therefore be stored indefinitely. Personal information is also used to plan the workshops (e.g. individual interests and focus areas of the participants) and for statistics. After the workshop, it will also be sent an email with the opportunity to evaluate the workshop.





Personal information and payroll information is stored in Outlook (Microsoft Office365) as well as in Visma accounting system and DNB online banking. The treatment is based on employment agreement and the Norwegian tax card. Human Factors AS is required to report salary and personal information to the Norwegian public tax agencies.




Human Factors AS uses the analytics tool Google Analytics to analyse traffic on websites it manages. The system logs IP addresses. 




Everyone who is registered in one of Human Factors AS's systems is entitled to access their personal information. The registrant also has the right to request that incorrect and incomplete information is corrected, deleted or supplemented. The registered person is also entitled to protest against the registration, as well as the right to data portability. The registrant is also entitled to appeal to the Norwegian Data Protection Authority (DPA). If the processing of personal data is based on consent, consent may be withdrawn at any time by contacting the data controller. Legal claims from the registrant will be answered as quickly as possible, but no later than 30 days.




Data controller:

Human Factors AS

Harald K. Ekelund, Man. Dir. - Commerce


Telefon: +47 22 42 30 30

Post address: P.O. Box 86 Lilleaker, 0216 Oslo, Norway

Org. nr. 965878467